FOUNDATION FOR APPALACHIAN OHIO
The Foundation for Appalachian Ohio is an incredibly multifaceted community foundation with the mission to create opportunities for the region's citizens and communities by inspiring and supporting philanthropy.
Working alongside their marketing team, I create reports, mailers, and event materials for their various initiatives for donors, community members, and legislators. Their herculean marketing efforts coupled with my design work have helped increase their individual donors by over 3000% in the past year, hitting $5.6 million in donations.
An annual report for the Give Today. Grow Tomorrow. program. This initiative places half of someone's donations into programs that benefit the immediate need, and half that plan for the future. Seeing FAO’s efforts in action made this a lot of fun to work on. Challenges included mixing various amounts of type with a host of different images, all while maintaining a consistent visual language.
The Foundation has a matching donation initiative, and mailed out sets of these matching cards to potential donors. Sets within the cards created a matching game for people to play during Thanksgiving, all while being reminded of the great opportunities FAO makes for the region. This set is just a few of the cards I created.
Some additional projects include a COVID-19 response newspaper ad, a report to send to legislators that helped secure the fund’s impressive $10 million matching grant, and Valentine’s Day mailers to celebrate this matching grant.